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This market is based on the total number of goals scored in any given match by both teams.
SportingIndex might predict that the Manchester United v Barcelona game will yield 2.7-3.0 goals. Therefore if you think that the game will be high scoring you would bet high at 3.0 for the stake of your choice, in this case, £50 a goal.
If Barcelona were to win the game 4-1, the total goals scored in the game would be 5. Had you gone high on Total Goals at 3.0 you would have made 2 times your stake: (5 ' 3.0) x your stake = 2 x £50 = £100. But if the game had finished 0-0, the same bet would have lost you 3 times your stake: (0 - 3.0) x your stake = -3 x £50 = -£150.